Q Instructions • Topic: MINICASE focusing on Facebook (p. 515 of the textbook) • Resources: University Library, Internet, Textbook • Write a 1,000-to 1,500-word, double-spaced APA formatted paper • focusing on Facebook and the MINI CASE questions: o Is Facebook acting responsibly or merely trying to monetize kids, as some critics claim? o Discuss creative ways marketers can reach this important kids demographic without alienating parents. o How can Facebook improve is overall brand image/equity, given recent controversies regarding possible Russians who purchased slanted political ads and creating fake profiles on Facebook before the 2016 Presidential election, with the goal of influencing the outcome. • Format your paper consistent with APA guidelines.
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